Shopify Markets

Shopify Markets‍

Shopify Markets is a cross-border management tool that helps you identify, set up, launch, optimize and manage your international markets - all from a single store.

With Shopify Markets, your company can manage and grow its international sales by centralizing the tools for doing so and introducing new features. You can design personalized online shopping experiences with Shopify Markets for various buyer segments. Create marketplaces that are targeted at specific countries or areas to do this, or group countries and regions to optimize your expansion efforts.

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What Can You Do With Shopify Markets?

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1. Simplified Currency Conversions for International Markets

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You can automatically convert your storefront prices to 130+ currencies with Shopify Markets. This is a significant feature when 92% of online customers prefer to shop on a website that offers products in their local currencies. Shopify Markets automatically adjust your store prices based on the latest exchange rate. Moreover, stores offering local currency products enjoy a 1.2X higher conversion rate.

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2. Language Translation

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As per Shopify, 75% of customers like to buy products in their native language. That makes localizing the language in your store as crucial as localizing currency. International eCommerce can make it challenging to deliver a consistent consumer experience. However, these small but substantial bespoke buying experiences can raise conversion rates by up to 16 percent. You can adjust the language of your store using Shopify Markets. Simply navigate to the Languages tab in Settings to do this. In case you don’t see the language you want your store to be in, you can download third-party translation apps to translate and import data to your store. Shopify Markets use third-party translation apps to translate your store and copy. Language translation works on every page of your store, from product to checkout pages, covering every piece of content.‍

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3. Region-Specific Domains & SEO

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Purchasing overseas domains unquestionably improves your SEO strategy and raises your website's online visibility. Your country-specific domain strategy is made easy by Shopify Markets. Each time a new market is created, subfolders are automatically provided. Shopify Markets will create SEO tags for your store automatically after you choose a domain to help it appear in search results. Shopify will lead customers to the region-specific domain even if they access the incorrect domain by identifying their IP addresses.‍

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4. Local Payment Methods

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Although credit cards are accepted everywhere, some nations prefer different payment methods. In the US, 82% of customers prefer credit cards as their primary payment method. For processing payments, 80% of people in Europe choose digital wallets like Paypal or Alipay. The Netherlands' most popular online payment option is the bank transfer system. Given these statistics, Shopify Markets provides a variety of payment options. The most popular payment method in a particular nation or region is automatically added to your checkout. This enables your consumers to enjoy their time in your store and make an irresistible payment.‍

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5. Automatic Collection of Duty And Import Taxes

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Do you know the duties and taxes charged across different countries? International buyers can also be confused about the taxes applied after checkout. To prevent delivery issues or clients paying extra fees while receiving the items, Shopify store owners must give the information to the purchasers upfront. By gathering the tariffs and import taxes in advance and automatically giving the information at checkout, Shopify Markets streamlines the procedure. Without a doubt, tariffs and taxes play a big role in your global business strategy. You cannot simply disregard it.‍

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Summary

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Shopify Markets is a useful strategy for the most common issues encountered by business owners looking to take advantage of global trade. The company's cross-border management application is simple to set up and has a lot of helpful features. Therefore, Shopify Markets is the simplest method to get started if you want to expand your Shopify store worldwide.

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